One platform for thewhole business.Built on D365.

Dynamics 365 development services for Microsoft organisations where sales, finance, service, and operations need to share one data model — not four separate tools stitched together. Dataverse plugins for logic that low-code can't handle. Model-driven apps that match your process. Power Automate flows that don't silently break. We extend Dynamics 365 with the engineering discipline the platform demands.

  • Dataverse
  • Model-driven apps
  • C# plugins
  • ALM pipelines

Why Entalogics for Dynamics 365

Four things every
Dynamics 365 implementation
actually needs.

The D365 instances we inherit always have the same problems — plugins registered on every event regardless of need, model-driven forms with 80 fields on one tab, Power Automate flows replacing logic that should be a plugin, and customisations so deep that every Microsoft release wave breaks something.

Architecture01

Configure first. Customise only when configuration genuinely fails.

Business rules, calculated fields, and OOB workflows handle most requirements. Plugins and custom code only when real-time logic, external integrations, or complex calculations demand it. Every customisation is upgrade debt — make it earn its place.

Data02

Dataverse modelled around your business, not default entities stretched thin.

Custom entities where the business domain demands them. Proper relationships, option sets, and security roles. Not 40 custom fields crammed into the Account entity because someone didn't want to create a new table.

Integration03

Dataverse plugins for real-time. Power Automate for async.

C# plugins for logic that must execute in the transaction pipeline — validation, calculation, sync integration. Power Automate for async notifications, approvals, and cross-system orchestration. Each tool used where it belongs.

Upgrade safety04

Solution-aware, ALM-governed, upgrade-safe.

Managed solutions promoted through dev → test → prod via pipelines. No unmanaged customisations in production. No editing live. When Microsoft ships the next release wave, your instance upgrades cleanly.

When Dynamics 365, when not

Dynamics 365 is a platform.
Not a cheap CRM.

D365 licensing starts at $65/user/month and scales fast with modules. The investment is justified for mid-to-large enterprises — and overkill for small teams that need a contact database. We'll tell you on the first call.

BUILD ON DYNAMICS 365 WHEN

  • Sales, service, finance, and operations need one connected data model on Dataverse
  • You're a Microsoft organisation — M365, Azure AD, Power Platform already in place
  • Complex business processes — CPQ, territory management, field service scheduling — that D365 handles OOB
  • Compliance and audit requirements that the Microsoft ecosystem addresses natively

CONSIDER ALTERNATIVES WHEN

  • You only need CRM — HubSpot or Salesforce may be simpler and cheaper for pure sales tracking
  • Under 50 users — D365 licensing doesn't scale down well for small teams
  • Your team isn't in the Microsoft ecosystem — the integration value disappears without M365 and Azure

WE SAY NO WHEN

  • "D365 for our 10-person startup." The licensing alone will cost more than a custom solution.
  • "Customise every entity and form." That's how you make upgrades impossible.
  • "Go live in three weeks." A proper D365 implementation takes 10–16 weeks minimum.

What we build on Dynamics 365

Six product surfaces.
One quality bar.

The shapes of Dynamics 365 development we deliver most. Each built upgrade-safe with proper ALM.

  • S01

    D365 Sales implementation

    Lead-to-opportunity pipeline, CPQ configuration, territory management, forecasting dashboards. Sales processes configured to how your team actually sells.

    D365 SALESDATAVERSEPOWER BICOPILOT
  • S02

    D365 Customer Service

    Case management, SLA enforcement, omnichannel routing, knowledge articles, customer portal via Power Pages. Service workflows that close tickets, not create them.

    D365 SERVICEOMNICHANNELPOWER PAGESCOPILOT
  • S03

    D365 Finance & Operations

    GL configuration, AP/AR, budgeting, supply chain. F&O customisation with X++ where standard modules fall short.

    D365 F&OX++POWER BIAZURE
  • S04

    Dataverse plugins & custom logic

    C# plugins for transaction-level business logic, validation, and real-time integrations. Registered properly, scoped tightly, tested thoroughly.

    C# PLUGINSDATAVERSEPIPELINEUNIT TESTS
  • S05

    D365 + Power Platform extensions

    Model-driven apps, canvas apps, Power Automate flows, and Power BI dashboards extending D365 capabilities beyond what OOB offers.

    MODEL-DRIVENCANVASPOWER AUTOMATEPOWER BI
  • S06

    D365 migrations & upgrades

    On-prem to cloud, CRM 2016 to D365 Online, Dynamics AX to F&O. Data migrated, customisations rebuilt upgrade-safe, integrations rewired.

    MIGRATIONDATAVERSEALMAZURE

The playbook

Patterns we
ship on repeat.

Dynamics 365 patterns from real enterprise implementations — not sandbox experiments.

  • P01

    OOB before custom

    Business rules, calculated fields, and standard workflows first. Plugin code only when OOB genuinely can't handle it. Every customisation documented and justified.

  • P02

    Managed solutions with ALM

    All customisations in managed solutions. Promoted via pipelines. No unmanaged layers in production. No editing live entities directly.

  • P03

    Plugins scoped tightly

    Pre-validation for blocking logic. Pre-operation for data modification. Post-operation for side effects. No plugin registered on all messages "just in case."

  • P04

    Security roles by function

    Custom security roles matching business functions. Field-level security on sensitive data. No shared admin accounts. Audit logging enabled.

  • P05

    Power BI on Dataverse via Synapse Link

    Operational reporting without impacting Dataverse performance. Synapse Link for near-real-time analytics. Direct Lake for sub-second dashboard queries.

  • P06

    Upgrade readiness testing

    Solution checker before every release wave. Regression tests on custom plugins. Sandbox validation before production update. Upgrades take hours, not weeks.

Signature case

A sales organisation,
migrated from CRM 2016 on-prem to D365 Online.

A B2B manufacturing company on Dynamics CRM 2016 on-prem — custom plugins with no documentation, 200 unmanaged customisations, no ALM, and a server nearing end-of-life. Migrated to D365 Online with managed solutions, ALM pipelines, and rebuilt plugins in 12 weeks. Sales pipeline visibility improved. Release wave upgrades now take a Saturday morning.

Before

CRM 2016 on-prem · 200 unmanaged customisations · undocumented plugins · no ALM · server EOL

After

D365 Online · managed solutions · documented plugins · ALM pipelines · weekend upgrades

  • Unmanaged customisations200 → 0
  • Upgrade timeweeks → hours
  • To fully migrated12wk
  • Data loss during migration0

Engagement shape

Eight to ten weeks
to a measurable ship.

A typical Dynamics 365 engagement. We implement or extend module by module — the current instance stays live while we work.

  • W01

    Audit + RFC

    Two senior D365 consultants. Solution layer review, plugin inventory, customisation audit, upgrade readiness check. A ranked, dollarized RFC.

  • W02–03

    Foundation + first module

    Managed solution structure established, ALM pipelines configured, first D365 module implemented or remediated end-to-end. Deployed to sandbox.

  • W04–08

    Module by module

    Entities modelled, plugins built, flows wired, dashboards embedded. Each promoted through ALM. Your team keeps working throughout.

  • W09+

    Production + handoff

    Production deployment. Release wave readiness confirmed. Runbook handed to your team — or we stay on retainer.

Stack

Tools we
reach for first.

Our default Dynamics 365 development stack — picked for enterprise production.

  • PlatformDynamics 365 Sales · Service · F&O · Dataverse
  • DevelopmentC# Plugins · X++ · TypeScript (PCF) · Power Fx
  • ExtensionsModel-driven Apps · Canvas Apps · Power Automate · Power BI
  • ALMManaged Solutions · Pipelines · Azure DevOps · GitHub
  • IntegrationDataverse API · Azure Functions · Logic Apps · MuleSoft
  • AnalyticsPower BI · Synapse Link · Direct Lake · Fabric

Engagement

Three ways
to work with us.

No hourly retainer that bills for "thinking time." Pick a lane that matches your stage; everything is fixed-quote or transparently rated.

FIXED SCOPEone-off build

Ship a Dynamics 365 project, end-to-end.

A defined scope, a fixed price, a senior-only team. From RFC to production in 10–16 weeks.

$15k–$30k

FIXED SCOPE

  • Senior engineers only
  • Fixed quote in week 1
  • Code, infra, runbook — yours
Plan a fixed build
DEDICATED TEAMmonthly

Hire dedicated Dynamics 365 developers.

Embedded engineers in your Teams, your standups. Senior D365 consultants and C# plugin developers. Pause, resize, end with 30 days' notice.

$5k / eng / mo

PER ENGINEER

  • Same senior bar as fixed-scope
  • Embedded in your team
  • Founder-direct escalation
Hire dedicated D365 devs
ENGAGEMENTcustom

Strategic Dynamics 365 partnership.

A long-term partner for enterprise D365 — release wave readiness, Dataverse architecture, integration strategy, hiring help.

custom

PROCUREMENT-FRIENDLY

  • Multi-quarter roadmap
  • Architecture & hiring partner
  • Procurement-friendly paper
Speak to the founder
FAQ

Sharp questions,
straight answers.

D365 vs Salesforce, plugins vs Power Automate, on-prem migration — the questions we get on every Dynamics 365 discovery call.
D365 if you're a Microsoft organisation and need CRM + ERP on one Dataverse platform with native M365 integration. Salesforce if CRM is your only requirement and AppExchange ecosystem depth matters. We'll tell you which fits on the first call.
Power Automate for async orchestration — approvals, notifications, cross-system flows. C# plugins when logic must execute in the Dataverse transaction pipeline — real-time validation, calculations, or integrations that can't tolerate async delay.
Yes. Data migrated via Dataverse SDK, customisations rebuilt as managed solutions, integrations rewired to cloud APIs. The on-prem system stays running until D365 Online is validated and live.
Yes. The engineers who write the RFC ship the implementation. No handoff mid-engagement. Direct access throughout.
Yes. We audit what's there, restructure unmanaged into managed solutions, tighten security roles, and extend with new modules alongside existing ones. No rip-and-replace.

Founder-direct

Tell us whatyou're building.

Thirty minutes with the founder. We'll bring a senior D365 consultant, the relevant playbook, and a candid read on whether Dynamics 365 is the right platform — or whether a lighter CRM or custom solution fits better.